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The Rising Role of Enablement: Upskilling for AI

Wednesday, May 29th | 12 p.m. - 1 p.m. ET

82% of sales operations leaders are confident that AI will positively impact revenue generation.

And yet, companies have woefully underinvested in human skill– a key differentiator in AI.

In fact, 47% of sales professionals reported leaving a job due to lack of training.

Recognizing the significance of up-skilling workforces in an AI-first world, it’s essential that enablement and ops leaders are able to answer the following questions:

What skills are an essential complement to AI?

How should revenue operations and enablement leaders be collaborating to ensure that they maximize the value of technology and training investments?

How do you persuade management to invest more into training and enablement?

How do you measure success?

And more…

Join Louise Gillis, our host and Collective[i]’s SVP of Revenue Transformation, and Michael Norton, preeminent leader in sales enablement and Executive Vice President at Sandler, as they discuss the rise of sales enablement in the age of AI.

Louise Gillis, SVP of Revenue Transformation at Collective[i], is a seasoned revops expert with over 15 years of experience in optimizing go-to-market strategies. She excels in aligning sales, marketing, and customer success teams, fostering cross-functional collaboration that enhances operational efficiency and drives revenue growth. Louise's data-driven approach to decision-making, combined with her customer-centric mindset, ensures organizations acquire and retain customers effectively. She is an innovator in the revops space, frequently sharing insights about how to leverage AI to optimize revenue growth.

Meet our host

Meet our upcoming guest speaker

Michael Norton

EVP of Enterprise, Sandler

Michael Norton still considers himself a constant student of the game when it comes to performance development and helping organizations meet and exceed their goals. He brings more than 25 years of experience in helping to drive leadership, sales management, and sales success for companies of all sizes.

Michael has developed, delivered, and created reinforcement programs that deliver real ROI while fitting into a company’s culture, processes, daily sales workflow, and budget. Having founded two companies prior to joining Sandler, he is considered one of the earliest pioneers of micro-learning for personal and professional development. Michael is also the former President of the Zig Ziglar Corporation.

Special Ops Visionaries

  • Sid Kumar

    HUBSPOT

    SVP, REVENUE OPERATIONS

  • Anne Slough

    TRINET

    EXECUTIVE DIRECTOR, REVENUE ENABLEMENT: EFFECTIVENESS

  • Floyd Watson

    TERADATA

    VP, GLOBAL REVENUE MARKETING & ANALYTICS

  • Scott Forrey

    AKAMAI TECHNOLOGIES

    SENIOR DIRECTOR, SALES & MARKETING DATA SCIENCE

  • Tyler Ellis

    APTY

    DIRECTOR, REVENUE OPERATIONS

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